"Free Report - The Innovation Lens: A Secret Blueprint for identifying the Next Big Thing ! "

Dear Business Leader,

Business has never been so competitive and the ability to develop and launch new products and services is critical. If you don’t innovate, then survival in the long term will be tough. Yet 90% of new developments result in commercial failure.

If you’ve ever gone through the pain and frustration of trying to develop a new product or an innovative solution for your company you will already be aware of the many pitfalls.

Even if you have the right people and processes in place, hand on heart can you always tell exactly what your customers want? All too often “supposedly winning” product ideas flop in the market.

So imagine being able to figure out exactly what your market wants to buy, the competitive definition of your offering and the exact sales pitch they want to hear!

My free report discusses some of the issues with innovation and highlights proven processes that help you get inside the head of the customer to ensure every launch is a winner. Topics covered include:

• Why you shouldn’t listen to the voice of the customer
• The search for Six-Sigma innovation
• How to identify innovation hotspots
• Winning ways to generate concepts

Furthermore, I will send you the Mindsheet newsletter “The Innovation Lens”, packed with innovation tips and news.

Please send me your Newsletter and Free Report:

"The Innovation Lens: A Secret Blueprint for Identifying the Next Big Thing"
First Name (* required):
Email (* required):
What is the biggest innovation challenge that you face at the moment?
Please provide your phone number if you would like to have a chat about this:

Your email address will never be sold, traded or used by anyone else. Plus you can unsubscribe in one click at ANY time.

Wishing you great innovation success,

Raglan Tribe

Managing Director
Mindsheet Ltd

Monthly Archives: February 2008

ITI Techmedia Invests £4.3M In R&D Programme To Reduce Errors In The Software Design Process

ITI Scotland, Feb 05, 2008

Market for tools to deliver greater efficiency to the software industry
set to reach $3.8 billion by 2016

ITI Techmedia today announced plans to create software design and development technologies which will play a role in reducing the incidence of critical errors in commonly applied software design processes.

ITI Techmedia has engaged the services of a number of R&D providers. Mindsheet, BitWise and Roke Manor Research (Roke) have been contracted to undertake the initial work required in research and system design. It is expected that additional organisations will be added to complement the skills of this core team during the lifetime of the programme.

Read full article at www.itiscotland.com